EVENTS
Japan Expo 2026
At Japan Expo 2026, Joblife and the Whitelist TCG shared a 54 m² booth in Hall 4. Within the team, I took care of communication around the show, recruiting the booth hosts and selling at the booth.
- 01
Building the communication plan
A communication plan from the reveal through to after the show, published on 3 accounts at the same time, to make people want to stop by the booth.
- 02
Briefing the visuals
7 posters in 3 formats, with one brief for the motion design and another for the graphic designer.
- 03
Recruiting the booth hosts
Recruiting the booth hosts, then contracting them as self-employed workers, from selection through to signature.
- 04
Selling at the booth
At the booth for all 4 days of the show, selling and meeting visitors, the Joblife community and TCG players.
- 05
Wrapping up after the show
After closing, a final round of communication on the accounts, and the remaining stock moved to Solary, organized with an optimized picking list.
In pictures
Photos: Crumble
WHAT I TOOK FROM IT
At a convention, communication starts well before the doors open, and carries on after they close.